Product Series:

VELO Nicotine Pouches

VELO is a brand that offers nicotine pouches and is owned by British American Tobacco. The products come in various formats, with Slim and Mini being the most common options. On this page, you can explore the product range and learn more about the formats and features associated with the brand.

Choose the right strength for VELO

VELO comes in several different strengths, making it easy to find a level that suits your everyday needs. Each can is marked with dots that make it easy to see the strength – from mild to very strong.

VELO is available in strengths ranging from Low (1 dot) to Ultra Strong (6 dots), so you can easily find the right fit whether you're a beginner or an experienced user.

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Flavor varieties from VELO

Whether you enjoy fruity notes, cooling mint, or something with a bit more kick, VELO has something for you. The wide range of flavors is divided into several categories: fruit, berry, mint, citrus, and licorice. Want something fresh, sweeter, or a bit tangy? VELO makes it easy to mix things up – or stick with a favorite.

VELO's different formats

VELO is available in two formats: Slim, which is narrow and comfortable under the lip, and Mini, a smaller format for those who want a truly discreet experience. Both formats have moist contents, providing a smooth flavor and nicotine experience without any mess.

FAQ about VELO Nicotine Pouches

What is VELO?

VELO is a brand of tobacco-free nicotine pouches produced by British American Tobacco (BAT). VELO nicotine pouches are placed under the upper lip and deliver nicotine without smoke, vapor, or tobacco. VELO is designed for adult nicotine users seeking a discreet alternative to smoking or traditional snus.

How much nicotine is in VELO?

VELO nicotine pouches contain between 4 mg and 17 mg of nicotine per pouch, depending on the variant. The nicotine strength is clearly displayed on each can.

What is the strongest VELO nicotine pouch?

The strongest VELO nicotine pouches contain up to 17 mg of nicotine per pouch. Higher-strength options are typically chosen by experienced adult nicotine users.

Are VELO nicotine pouches tobacco-free?

Yes, VELO nicotine pouches are 100% tobacco-free. They contain nicotine, plant-based fibers, and flavorings, but no tobacco leaf.

Are VELO nicotine pouches safe?

VELO nicotine pouches contain nicotine, which is an addictive substance. VELO products are intended for adult nicotine users only and are not risk-free. Individuals who are pregnant, breastfeeding, sensitive to nicotine, or under the legal age should not use nicotine products.

How long does VELO last?

A VELO nicotine pouch typically lasts between 30 and 60 minutes. Nicotine release and flavor are usually strongest during the first 20–30 minutes before gradually decreasing.

What is VELO Shift?

VELO Shift is a series of tobacco-free nicotine pouches from British American Tobacco (BAT), distinguished by its innovative hexagonal can and slim “comfort pouch” format with rounded edges for improved fit. Each pouch contains 8 mg of nicotine per pouch and delivers either a warming (Hot) or cooling (Cool) sensation under the lip.

What is VELO Zero?

VELO Zero is a nicotine-free pouch option from VELO. VELO Zero contains no nicotine but offers the same pouch format and flavor experience for adults who prefer a nicotine-free alternative.

What is the difference between VELO and snus?

VELO is tobacco-free, while traditional snus contains tobacco. VELO uses plant-based materials with added nicotine, whereas snus is made from processed tobacco.